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Understanding of trends in e-commerce
With the constantly rapid growth in the market, the selling and marketing trends of companies engaging in E-commerce take a shift frequently. A leading e-commerce company engaging with B2B customers wanted to examine the shift in trends and understand the purpose of payment fraud management vendors in e-commerce and the key purchasing criteria required in selecting an e-commerce payment fraud management vendor.
Online and CATI
Director Level+
750 interviews
North America, CA, Europe, BR and AR
The research examined the capabilities and importance of varied e-commerce payment fraud management vendors and the key factors involved in the selection criteria of these vendors and how this varies by geographic region. The buying experience, current satisfaction levels and foreseeable changes were also examined.
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