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Bartenders Study

Objective
We worked with one of the premium research firms to understand the different brands of distilled spirits that are served, recommended and are influencing customers. To get an idea about which distilled spirit brands are available at various bars
Methodology
Online Method
Respondents
Bartenders
Sample
8000 Interviews (1000 per country)
Geography
North America, Europe, Germany, France, Spain, India, Russia and Brazil
Result
The research helped the client understand the generic demands for and use of various brands of distilled spirits, as well as identify popular brand characteristics.
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