Online Sampling Dot

We help you test the waters
before you go for the big catch

Mindforce Research started its online sample operations in 2011. Today, our proprietary panels are by invitation only and include participants in over 30 countries, with over 3.8 MILLION CONSUMERS and more than 1.6 MILLION B2B DECISION MAKERS and PROFESSIONALS. Notably, over 900,000 of our B2B panellist are IT DECISION MAKERS, of which 15% are VP-level and above.

Our panels are actively managed, and unlike many panel providers, mutually exclusive; consumer panellists never get a business survey and business panellists never get a consumer survey.

B2B

Mindforce Research’s B2B panel is by invitation only with two-phase qualification procedures. Our panel is built through running targeted social media campaigns, email campaigns and telephone campaigns. Apart from these internal, ongoing processes, Mindforce Research has strategic partnerships with various social media websites, publishers, loyalty programs and professional association from whom it purchases databases to source respondents.

Mindforce Research also leverages its 100+ CATI station resource to build its world class B2B panel through ongoing telephonic recruitment. Mindforce Research also has a vetted network of panel partners which it occasionally uses to reach out to a subpopulation or a specific geography and demography.

B2B Dot

All department engaged

Finance & Accounting
Infra & Ops
Sales
Others
Advertising & Marketing
HR & Training
IT

Interactions across job titles

Manager
Directors
C level
Others
VP

B2C

We cover a wide variety of consumers across the globe. We target consumers based on their profile which includes specifics on their –

AGE GENDER ETHNICITY AGE/GENDER/ ETHNICITY
EDUCATION EDUCATION
EMPLOYMENT EMPLOYMENT
TECHNOLOGY USAGE TECHNOLOGY USAGE
TRAVEL HISTORY TRAVEL
HISTORY
AUTOMOBILE OWNERS AUTOMOBILE OWNERS
AUTOMOBILE OWNERS PREFERENCE / USAGE OF HOME APPLIANCES
AUTOMOBILE OWNERS PERSONAL AND COSMETICS PRODUCTS
AUTOMOBILE OWNERS INCOME incl. HNWI
AGE GENDER ETHNICITY Bartenders
EDUCATION Wait Staff
EMPLOYMENT Store Managers

Influencers

Our Influencer work focuses on retail workers who are face-to-face with consumer buyers and influence their thought processes and decisions. Examples include

TECHNOLOGY USAGE Tire Dealers
TRAVEL HISTORY Auto Mechanics
AUTOMOBILE OWNERS Home Appliances
AUTOMOBILE OWNERS Students and Early Professionals
TECHNOLOGY USAGE Hairdressers
TRAVEL HISTORY Fleet operators
healthcare Dot

Healthcare and Pharma

We target healthcare professionals globally. Our empanelled members include General Practitioners/Physicians, Cardiologists, Dentists/ ENT Specialists, Orth paediatricians, Endocrinologists, Paediatricians, as well as Nurses, Nurse Practitioners, Lab Technicians/Managers/Directors, office staff and medical IT specialists.

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